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B2B Digital Marketer


Feb 17, 2022

Content marketing is a complex process that takes a lot of time and effort. However, with AI technology, the role of humans in content marketing can be improved dramatically. For example, AI can be used to improve content production by understanding market trends and recommending topics for content. In addition, AI can also be used to improve content promotion by identifying relevant users and extracting contact information automatically. As a result, using AI technology can help businesses save time and effort in content marketing.

Using AI the right way can actually help improve results in multiple aspects of your content marketing. For example, you can use these tools to save more time on manual tasks and present messages that your audience is more likely to engage with.

However, AI should not be relied upon to create content. The tools are helpful for correcting grammar and style, as well as implementing brand guidelines. But the human touch is still necessary to create interesting and engaging content.

Artificial intelligence is changing the way content is created and consumed. It is making an influential presence in the content marketing world, and businesses that don't embrace it will be left behind. AI-powered content can be a definite game-changer for your business, helping you to create better content, faster, and with less effort.

Therefore, in order to stay ahead of the curve, content marketers must embrace automation and digital strategy. This will allow them to create more engaging and higher-quality content while freeing up time for strategic thinking.

In this episode, Pankil Shah shares 3 common lies about AI in content marketing and some truths on how you can leverage the power of AI to create better content.